Why do active teenagers need a different approach to nutrition?

Active teenagers have unique and elevated nutrition needs due to ongoing underlying growth and elevated activity levels. Both needs must be met to support immediate performance and long-term health.

Building for Active Teens

VUUR’s Founder learned the hard way about the challenges of proper fueling as an active teenager. As he entered his teenage years, he found it increasingly difficult to stay energized and perform. 

It wasn’t until later that he began to appreciate the role that nutrition played in creating a strong foundation for physical activity and development. So he worked with a pediatric gastroenterologist to create something better, specifically designed for the needs of developing, active teens.

The result is VUUR.

Create a fueling routine. Set your delivery schedule and stay prepared for training, school, and competition.

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Founder & Lifelong Athlete

Luke Hatton

Luke has always been in motion. Rather than specializing in one sport, he spent his time exploring all kinds of physical activity. In high school alone, he bounced between Ice Hockey, Cross Country, Wrestling, Sailing, Tae Kwon Do, Skiing, Breakdancing, Climbing, Lacrosse, and Soccer — sometimes competitively, sometimes intramurally, and often just messing around with friends. 

That lifelong love of activity inspired him to create VUUR. Luke set out to build the product he wishes he’d had back then: formulated specifically for active teenagers to help them feel and perform their best no matter what moves them.”